SEO Hacker is a blog about SEO tips, advice, as well as the latest and most effective strategies in the industry. In this interview you’ll learn how Sean Si has mastered SEO.
Revenue of $2,650/mo
Email list size of 5,800
Founded in 2010
Hello! What’s your background, and what is your blog about?
I’m Sean Si, the founder of SEO Hacker. My blog is about SEO in general. We cover SEO tips and advice, SEO tool reviews, SEO news, and discuss the latest and most effective strategies in the industry. Our goal is to provide the users with the tools and information to help them know more about how SEO works.
Before starting SEO Hacker, I studied at De La Salle University in Manila, graduating with a degree in ICTM.
What motivated you to get started with the blog?
It all started when I discovered the word of SEO during my days as an OJT student in a company in Manila. The company gave me work related to SEO, which I had no idea about at that time, until I did that one fateful search, “What is SEO”. From then on, I learned the ins and outs of SEO and implemented it on my personal blog first. Later on, I established seo-hacker.com as a knowledge-based blog where I wrote everything that I learned about SEO
From then on, it went upward, with my blog becoming one of the top sources for SEO related topics, and my company is the best SEO company in the country. Sometimes, all it takes in one fateful moment to find your passion. Starting the SEO Hacker blog is one of the most pivotal moments in my life.
What is the revenue model for the blog?
Our revenue in the blog is generated through advertisements, promotions, and various affiliates. These methods are similar to what other bloggers do to earn on their site and is a stable model in which we can rely on. Gaining revenue for a blog is always tough when starting out, but once you keep churning out content, the increasing traffic would help you gain more revenue.
What are some strategies you have used for building up the traffic?
One of the first things I did for my blog was to improve my writing style and create SEO-related content that everyone would find useful. One of the things that I focus on is to attract users into viewing my articles. I do this by crafting compelling titles to capture their attention and creating the proper tags to make it optimized for the search engines and make it rank higher in the results page.
We also do some guest posting on our blog, which helps more users go to our site. I also post my articles on social media, which is one of the most effective platforms to help your website gain more traffic. With the number of people using social media daily, it is one of the most effective ways to gain more subscribers to increase your email list. Twitter and Facebook are two platforms that a lot of people use and with millions of people logged in every day.
How have you grown the email list?
Slowly but surely, traffic to my blog increased, and I could not let such an opportunity pass me by. I used pop-ups or call-to-actions inside my articles to invite my readers to subscribe to our email list. Eventually, the number of subscribers in the email list grew, and the only challenge left was to retain their subscription.
One way that I have been able to retain all my subscribers and alert them whenever I have a new blog post is through the use of effective tools such as Pushcrew, which helps me send my blog posts to our subscribers regularly. This helped me get thousands of subscribers within a few months and is one of the reasons my blog gets a lot of visibility. The SEO Hacker blog provides people with the best SEO news, guides, and tips available, and we make sure that they get the information as quickly as possible.
My advice for people wanting to grow their email list is by letting your content work for you first, and then add a subscription tool to make sure that you get a sustainable platform of delivering your content. It also helps to do interact with people familiar with the industry, as they can recommend your blog to more users, and form a partnership that can help your brand grow.
How do you write great content that performs well?
Writing great content means doing your homework on the subject, as you would be lost if you write about a topic that you are not familiar with. It all starts with thorough research, as I always look for relevant SEO news and updates, the latest tools, and some of the best tips and advice that make SEO work better for everyone. Finding your writing voice is the next step, as you have to sound professional, composed, and intelligent.
Learning how SEO works is a never-ending process, as Google always finds ways to improve their search process, which means having to change up our strategies and methods. Research keeps you at the top of your game and ensures that you are creating quality content worth reading. For a more detailed guide on our content strategy, take a look at our blog post.
What are the biggest challenges you’ve faced and obstacles you’ve overcome with your blog? If you had to start over, what would you do differently?
Perhaps one of the biggest challenges back then are implementing these new techniques and practices in the beginning, since a lot of it was a trial and error process. This helped me learn more about how SEO works and got me ready for all the changes and updates that have happened through the years. If I had to start over, I think I would not change anything, as this helped me arrive at where my blog and company is today.
Have you found anything particularly helpful or advantageous?
Meeting my first client was fateful at that time, as I was just going on vacation with my family. This client helped me get a good start, which led to the company gaining more well-known clients over the past few years. This eventually became one of the most pivotal decisions in my life, next to starting out with my blog.'My advice is to find your niche and stand out from the rest of the field.'Click To Tweet
I also make it a habit to read a good amount of business and growth books each year to bolster my knowledge and expand my skill set. This is also done by members of our team, which helped them gain valuable knowledge that proved to be useful in our line of work. I also made it a point to eliminate as many distractions as possible and focus on the work at hand, as time is gold, and wasting it on anything not related to work means losing some momentum that could have been used to move forward.
What’s your advice for bloggers who are just starting out?
My advice is to find your niche and stand out from the rest of the field. Never underestimate the power of compelling content, because that will always attract people to your website.
It is always best to lay down the foundations for your blog before starting over and investing your time to do that will get you up and running. When writing an article, let people you trust read them before posting, as they can give valuable insights on how you can improve your writing style and grammar.
Making mistakes is a part of the process and is always a learning experience that helps us grow into better people. Common mistakes include grammatical and factual errors that can be remedied over a period of time, which is why double or triple-checking your work would make sure that everything is sound and done properly.
Where can we go to learn more?
You can visit the SEO Hacker Blog, where I post some of the most helpful SEO articles twice a week. You can also reach me through my Twitter and LinkedIn accounts if you want to contact me personally and ask questions about SEO. If you are looking for our SEO Services, you can visit our company website.